Chapter 6: Harnessing Humor

In the last chapter Burmark has mentioned the use of humor as an effective tool to grab the attention of audiences. Chapter 6 reflects more on the art of using humor. Making useful games for example anagrams and playing with words may also be used to include humor into a presentation. I believe this technique is also used by ad agencies in order to grab the audiences. President Ronald Reagan for example, has also used humor in his speeches as well as in everyday conversation with his staff (Burmark, 2011).